Articles
The creator economy magazineAnalyses of the European creator economy from primary sources. Pick a topic and read.
Hezucký, Pohlreich and Pokorný have a podcast
Patrik Hezucký, Zdeněk Pohlreich and Miloš Pokorný have launched Lepší už to nebude. In four months the podcast passed 4 million YouTube views and placed fourth at Podcast roku in the Interviews and Entertainment category.
Podcast roku celebrates creators for seven years
Podcast roku began in June 2019 as a punk-style event for a few invited guests. Today it is Czechia's largest podcast event, with tens of thousands of listeners and hundreds of creators taking part.
Reflex celebrates 35 years of bursting bubbles
Reflex celebrates 35 years with the in-house campaign We Burst Bubbles. It took first place in Mediář's Reklamní kati review of media campaigns, and the spot was shot in a single day.
Mateřídouška sold out in three days
The May issue of Mateřídouška, a Czech parenting magazine, sold out in three days after a free ticket to Mirákulum park was added as a gift. The cover price stayed at CZK 59.
How the world's best podcasts work
The Podcast Show 2025 in London showed podcasts becoming full media platforms. Video, community and promotion now matter as much as audio, and the host's personality still decides success.
The future of media at WNC 2025
The World News Media Congress 2025 in Krakow discussed AI, audience trust and brand resilience. We picked out the most interesting talks, from Gannett's Key Points feature to Mediapart's community model.
What to read next? Recombee knows what will catch your eye
Media websites have long struggled to match the right content to the right reader. Blesk now uses Recombee, a Czech AI tool that adjusts the homepage in real time to each reader's behaviour. iSport is next.
The Podcast roku awards enter their seventh year
Podcasts are now part of everyday life for millions of Czechs. The Podcast roku poll enters its seventh year with a new public service category and a Podcast Scene Prize. The public can vote until 5 June.
Czechs are hooked on podcasts
Podcasts are booming in Czechia, with nearly 100 new shows added every month. Few of them last, though. According to the České podcasty platform, 2,503 shows were active as of 1 April, under a third of the total.
Reports from the content analytics team
Hundreds of people work in our newsrooms, with different roles, audiences and topics. What they share is a report from our content analytics team in their inbox every morning. Here is how these reports are made and what editors learn from them.
Mateřídouška thrives by returning to tradition
Mateřídouška is an iconic Czech children’s magazine with almost 80 years of history. After losing ground to strong competition, it was relaunched on tradition and premium print. Today it is a media platform for children and parents.
iSport is faster and mobile first
The iSport redesign was a strategic investment that matched the site’s importance to our publisher and its audience. It brought a new look, new features and new monetisation options, with a focus on speed and mobile readers.