Articles
The creator economy magazineAnalyses of the European creator economy from primary sources. Pick a topic and read.
Strategy? Build a community
Algorithms change overnight, reach drops without warning and advertising keeps getting more expensive. The answer that keeps coming from many directions is the same: community.
Enthusiasm alone is not enough for podcasts
In 2025, 920 new podcasts were launched and half of them ended within their first hundred days. Not because they had nothing to say, but because regular production needs time, energy and professionalism.
The Hudební ceny Evropy 2 winners are in
The 14th Hudební ceny Evropy 2 has its winners. Mark Dann won two awards, Linkin Park dominated the international categories and Ewa Farna stayed the most successful domestic female singer.
Paying for content is normal
Paid content and subscriptions are now a common part of the creator economy worldwide. Audiences send creators growing sums through subscriptions and one-off payments, and podcasts are among the fastest-growing segments.
$117 million for attention
AI slop is often blamed for spoiling the internet, but it is more a symptom than a cause. Algorithms reward quick reactions, volume and seconds of attention, and cheap content fills that gap.
Czech podcasts in 2025: growth and survival
Data from the ceskepodcasty.cz platform show that the Czech podcast market kept growing in 2025 but is changing structurally. Episodes rose 94.4%, while about half of new podcasts stopped within a year.
How AI is changing creators' work and income
Within a few years AI has become a fixed part of the creative process. It is not a replacement for creativity, but infrastructure that changes how content is made, distributed and monetised.
Bartlett at Davos is more than a cool moment
Steven Bartlett at Davos is not an exception or a marketing moment. It shows how creators now hold attention, trust and influence in public debate, and how podcasts have become part of media infrastructure.
Honour where honour is due
The O2 arena sold out in twenty minutes. Not for Coldplay or Ed Sheeran, but for a charity concert for the family of Patrik Hezucký. The story shows what trust in a radio host can achieve.
Debunking psychological myths with a podcast
Sentences that sound clever, studies without context and “guaranteed facts” that nobody properly checked. This is where myths come from. The new podcast Psychologika looks at why we believe them.
Golden Globes 2026: tradition meets change
This year's Golden Globes tried again to act as a reference point for film and television after years of turmoil. They also signalled a broader view of entertainment, with podcasts recognised for the first time.
A Golden Globe moment that changes the game
Podcasting has long been seen as an alternative medium: personal and intimate, but outside the mainstream. Amy Poehler's win in the new Best Podcast category shows that this label no longer holds.